Google Ads Consultants
Freelance Google
Ads Expert
Agency fatigue? Multiple account managers and exorbitant fees?
Google Account Managers harming performance?
In-house but overwhelmed with constant updates?
Want a true expert that works only with Google and Microsoft Ads?
👋
A Google Ads Consultant
Hi, I am Andy Hathaway, a UK-based Freelance Google Ads Consultant with over 14 years of commercial experience. I currently manage PPC budgets between £1000 & £65,000 per month with clients in the UK, USA and EU.
I provide Campaign Setup and handover, Monthly Management, Training and Consultancy to Lead Generation and eCommerce businesses. I have also worked extensively with Google Tag Manager, Google Analytics, Script Automation and CRO to complement my Google Ads knowledge.
I’m both a Google Partner and a Microsoft Ads partner and invest heavily in my own CPD and learning.
Why choose me as your PPC Freelancer?
UK based & working with Google Ads since 2008
One to One PPC Management. Nothing outsourced.
Google and Microsoft Partner
Fixed Fee billing and only 30 day contracts
I have invested in mentoring session with Brad Geddes (one of the top Google Ads experts in the world)
Proven success with both Lead Generation and eCommerce projects
Let the results speak
for themselves
Cost down 15%
conversion rate up 21%
Leads up 17%
5400 Leads
in first 6 months
CPA down 30%
Year-on-Year
CPA down 16%
Average CPC down 42%
Over 2150 leads generated
My Google Ads Services
Account/Campaign Setups and Handover
I can build bespoke, best practice campaigns that include accurate conversion tracking ready for your to manage in-house.
Monthly Management
Continued optimisation of your Google Ads campaigns is crucial. Let me manage your account to maximise performance, save you time, and boost ROI without needing extra in-house resources
Google Ads Account Audits
Extensive Forensic Audits – Performance deterioration? Scaling opportunities? Find out more with a full account audit.
Google Shopping Campaigns
Complete Google Shopping service including Merchant Center & Product Feed set up, advanced campaign builds, conversion tracking and optimisation.
Performance Max Campaigns
Google’s black box? I leverage advanced scripts and extensive experience to understand and manage your Performance Max campaigns.
Google Ads Mentoring Service
If you would like to learn Google Ads for yourself I can provide one to one training sessions by the hour via Google Meet. These sessions use your own data and are a significant step up from online courses and videos.
Why choose Clarity PPC?
Experienced Specialist
I have been working in Pay Per Click and Digital Marketing for over 14 Years.
No Long Contracts
I have very high client retention rates and do not use long contracts. 30 day rolling, cancel anytime.
One to One Google Ads
You have direct contact with me, your Google Ads Expert. No Account Managers or Sales people.
Fixed Fee Pricing
I use bespoke, fixed fee pricing based on budget, complexity and level of reporting required.
Google Certified
I am both a Google & Microsoft Ads Partner. Certified for Search, Shopping, Display & YouTube.
What my clients say
Working with Andy at Clarity has been extremely smooth sailing and huge support to our business. Andy is proactive in managing our PPC campaigns and has had a positive impact on the results of our account. If you need external support from someone who is professional with expert knowledge, I would happily recommend Clarity's services.
Georgie Roberts
Andy from Clarity PPC has been a massive help in optimizing & improving the many Google Ads accounts I manage through my job at Creatic Digital Agency. His advice is instantly put into practice as he (very patiently!) guides me through the steps in the actual accounts, which vary from a local bike shop, to plumbing services and international webshops...
I’ve worked with Andy for several years and he is very knowledgable when it comes to Google ads. Highly recommend
Andy at Clarity PPC took time to discover our exact advertising needs, and rebuild our Google Ads settings. We now pay less, but get much better results than we did before.
Success with your search ads
is just three steps away
01 Meet
In the MEET phase, I focus on understanding your business goals, target audience, and unique selling points. This initial consultation allows me to get to know your brand and industry deeply. Additionally, I conduct a thorough audit of your existing Google Ads account to identify strengths, weaknesses, and opportunities for improvement. This foundational step ensures my strategies are tailored to your specific needs.
02 Make
During the MAKE phase, I either build new campaigns, ad groups, and ads from the ground up or refine your existing setup to align with my extensive SOP. This involves crafting compelling ad copy, selecting optimal account structures, and setting precise targeting parameters. The aim is to create highly effective campaigns that drive conversions, eliminate waste and maximise ROI.
03 Manage
The MANAGE phase involves continuous, proactive management of your Google Ads account. I provide daily monitoring and weekly optimisations to ensure your campaigns are always performing at their best. This includes bid strategy management and targeting, refining keywords, A/B testing ad copy, assets, landing pages and analysing performance data to make informed decisions.
Google Ads Freelancer
Since 2008
With over 15 years of experience in digital marketing, I’ve honed my skills to become a Google Ads expert. My journey began when Google AdWords (now Google Ads) was still in its infancy, and I’ve grown alongside the platform, adapting to its ever-evolving features and best practices.
Throughout my career, I’ve managed millions in ad spend across various industries, consistently delivering impressive ROI/CPA for my clients. My longevity in the field has equipped me with a deep understanding of both the technical aspects of Google Ads and the strategic thinking required to succeed.
From the early days of SKAGS to the current era of STAGS, smart bidding and automation, I’ve consistently invested in my own training and mentoring to ensure I do what is best for my clients (and not Google).
Speak to your
PPC expert today
