Google Ads Consultants
Freelance Google
Ads Expert
Agency fatigue? Multiple account managers and exorbitant fees?
Google Account Managers harming performance?
In-house but overwhelmed with constant updates?
Want a true expert that works only with Google and Microsoft Ads?
👋
A Google Ads Consultant
Hi, I am Andy Hathaway, a UK-based Freelance Google Ads Consultant with over 14 years of commercial experience. I currently manage PPC budgets between £1000 & £65,000 per month with clients in the UK, USA and EU.
I provide Campaign Setup and handover, Monthly Management, Training and Consultancy to Lead Generation and eCommerce businesses. I have also worked extensively with Google Tag Manager, Google Analytics, Script Automation and CRO to complement my Google Ads knowledge.
Why choose me as your PPC Freelancer?
Based in the UK, managing Google Ads campaigns since 2010.
One-to-one PPC management. Nothing is outsourced.
Recognised Google and Microsoft Partner.
Fixed-fee billing with simple 30-day contracts.
I heavily invest in my own CPD, including mentoring sessions with Brad Geddes, one of the top Google Ads experts in the world.
Proven success with both lead Generation and eCommerce projects.
Let the results speak
for themselves
Cost down 15%
conversion rate up 21%
Leads up 17%
5400 Leads
in first 6 months
CPA down 30%
Year-on-Year
CPA down 16%
Average CPC down 42%
Over 2150 leads generated
My Google Ads Services
Campaign Setups and Handover
I build bespoke, best-practice Google Ads campaigns with accurate conversion tracking in place, fully set up and ready for your team to manage in-house.
Monthly Management
Continued optimisation of your Google Ads campaigns is crucial. Let me manage your account to maximise performance, save you time, and boost ROI without needing extra in-house resources.
Google Ads Account Audits
Extensive Forensic Audits – Noticed a drop in performance? Wondering if there’s room to scale? Get clear answers with a full account audit.
Google Shopping Campaigns
Complete Google Shopping service – includes Merchant Centre setup, product feed, advanced campaigns, conversion tracking, and ongoing optimisation.
Performance Max Campaigns
Worried about Google’s black box? I use advanced scripts and years of experience to take control of your Performance Max campaigns.
Google Ads Mentoring Service
Want to learn Google Ads? I offer one-to-one hourly training via Google Meet, using your own account data – far more effective than generic courses or videos.
Why choose Clarity PPC?
Experienced Specialist
I have been working in Pay Per Click and Digital Marketing for over 14 Years.
No Long Contracts
I have very high client retention rates and do not use long contracts. 30 day rolling, cancel anytime.
One to One Google Ads
You have direct contact with me, your Google Ads Expert. No Account Managers or Sales people.
Fixed Fee Pricing
I use bespoke, fixed fee pricing based on budget, complexity and level of reporting required.
Google Certified
I am both a Google & Microsoft Ads Partner. Certified for Search, Shopping, Display & YouTube.
What my clients say
Working with Andy at Clarity has been extremely smooth sailing and huge support to our business. Andy is proactive in managing our PPC campaigns and has had a positive impact on the results of our account. If you need external support from someone who is professional with expert knowledge, I would happily recommend Clarity's services.
Georgie Roberts
Andy from Clarity PPC has been a massive help in optimizing & improving the many Google Ads accounts I manage through my job at Creatic Digital Agency. His advice is instantly put into practice as he (very patiently!) guides me through the steps in the actual accounts, which vary from a local bike shop, to plumbing services and international webshops...
I’ve worked with Andy for several years and he is very knowledgable when it comes to Google ads. Highly recommend
Andy at Clarity PPC took time to discover our exact advertising needs, and rebuild our Google Ads settings. We now pay less, but get much better results than we did before.
Success with your search ads
is just three steps away
01 Meet
In the MEET phase, I focus on understanding your business goals, target audience, and unique selling points. This initial consultation allows me to get to know your brand and industry deeply. Additionally, I conduct a thorough audit of your existing Google Ads account to identify strengths, weaknesses, and opportunities for improvement. This foundational step ensures my strategies are tailored to your specific needs.
02 Make
During the MAKE phase, I either build new campaigns, ad groups, and ads from the ground up or refine your existing setup to align with my extensive SOP. This involves crafting compelling ad copy, selecting optimal account structures, and setting precise targeting parameters. The aim is to create highly effective campaigns that drive conversions, eliminate waste and maximise ROI.
03 Manage
The MANAGE phase involves continuous, proactive management of your Google Ads account. I provide daily monitoring and weekly optimisations to ensure your campaigns are always performing at their best. This includes bid strategy management and targeting, refining keywords, A/B testing ad copy, assets, landing pages and analysing performance data to make informed decisions.
Google Ads Freelancer
Since 2008
With over 15 years of experience in digital marketing, I’ve honed my skills to become a Google Ads expert. My journey began when Google AdWords (now Google Ads) was still in its infancy, and I’ve grown alongside the platform, adapting to its ever-evolving features and best practices.
Throughout my career, I’ve managed millions in ad spend across various industries, consistently delivering impressive ROI/CPA for my clients. My longevity in the field has equipped me with a deep understanding of both the technical aspects of Google Ads and the strategic thinking required to succeed.
From the early days of SKAGS to the current era of STAGS, smart bidding and automation, I’ve consistently invested in my own training and mentoring to ensure I do what is best for my clients (and not Google).
Speak to your
PPC expert today
